The Lamborghini Aventador J was one of the most important vehicles to be unveiled at the previously concluded Geneva Motor Show.
As one of the most striking, fastest and most exciting presences there, nobody was at the Swiss show without having a serious look at it.
The motoring press also loved the Aventador J, especially the fact that it was a one off and that it managed to cost somebody 2.1 million euros.
A quick scouting over the Internet back then and now proves just how much the crowds were interested in this open-top-no-windscreen Aventador.
Autoweek magazine awarded it the best of show for Geneva but the online world awarded it plenty of other achievements.
Google registered 21.5 million searches, the “making of” video of the Lamborghini Aventador J is closing in on 300.000 views and it even created some interesting situations.
No less than 4000 tweets went on to promote the Lamborghini Aventador J to such an extent that the company’s website got a new record.
It was only in daily traffic and we suspect the week was at an all time high but nobody was mentioned.
Alongside the exposure of the website itself, blogs and news site talked about the Lamborghini Aventador J generating a total of 40 million impressions online.
Stephan Winkelmann, the boss of Lamborghini says that he’s very pleased with the result and even gave us relatively interesting tidbit about it.
Though it’s a showstopping unique model, the Lamborghini Aventador J was completed in just six weeks.